The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Technology news roundup, March 4
Prior to Wednesday’s event, most people expected some Apple executive to do his or her best Steve Jobs impression in unveiling the iPad 2. This alone would have been big news. However, the expected is never a goal o
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Lifestyle and entertainment news roundup, March 4
This week, the entertainment news world discovered a new drug, and it’s called Charlie Sheen. Yes, the Two and a Half Men actor was all over the headlines this week, after a series of media interviews shocked audien
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Business technology news roundup, March 4
While Apple CEO Steve Jobs and the infamous iPad 2 dominated headlines in business tech this week, Twitter stole the spotlight toward the end of the week, with both good and bad news.
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Findings show Bing overtaking Yahoo in global search
For the first time since its release in 2009, Bing has taken over second place in worldwide searches to begin 2011, and extended its the lead over and Yahoo in February. That's the assessment of StatCounter Glob
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Internet marketing news roundup, March 4
Internet marketers can’t ignore the need for quality, industry-specific site content. While there was much online chatter about new social and Bing developments, reports about the aftermath of Google’s algorithmic u
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Microsoft and Facebook fall out: Google’s social search gain?
Google may account for the broad majority of the search market, but Bing has always had social data on its side thanks to Microsoft’s alliance with Facebook, which lets marketers get Like data displayed alongside se
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Bing recommends deals to PC, mobile searchers
Microsoft announced today that it is launching deals for desktop and mobile searchers, and marketers may take this is as their cue to start offering local promotions to catch clicks from the growing number of Bing u
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Can Twitter growth outpace Facebook?
The latest comScore 2010 Digital Year in Review report indicates that Facebook grew 38 percent last year, whereas Twitter saw 18 percent annual growth. But can the microblogging site’s growth outpace the social gian
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