The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Study: Men are more likely to share online content
Social marketers looking to distribute their content across the web might want to target men in light of the results of a new study from AOL and Nielsen.
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Mobile shopping to reach $9 billion
A study from InMobi suggests that consumers would rather use their mobile phones to shop than traditional internet-enabled devices.
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Google, Bing, Yahoo and AOL honor the Royal Wedding
Search engines are honoring the royal wedding, social users are mentioning it by the minute and internet marketers should take note of this online phenomenon.
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Google, Bing, Yahoo and AOL honor the Royal Wedding
Search engines are honoring the royal wedding, social users are mentioning it by the minute and internet marketers should take note of this online phenomenon.
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Microsoft search share on the rise
Microsoft has announced its third quarter earnings, and it seems the company is doing well in the search market.
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Study: More sites climb in search rankings than fall post-Panda
Now that the Google Panda update has rolled out worldwide, a study suggests that the number of sites negatively impacted by Panda is smaller than many marketers may think.
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88 percent of businesses increase social media marketing budgets
The State of Corporate Social Media in 2011 reveals that social marketing budgets are on the rise. Eighty-eight percent of U.S. marketers say they will be increasing their social media budgets this year.
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Measuring social media: Free tools to quantify your social influence
Quantifying social media is certainly a challenge, but not impossible! There are hundreds of low-cost (and even free!) social media measuring tools that can help illustrate the impact of your business’s social campa
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