The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Expert: Local SEO adds new level to marketing
The way people interact with the internet has changed drastically in recent years. With the advent of social media, consumers are more inclined to share information about what they’re doing, what they think and wher
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Report: Online and mobile local search skyrocket
Consumers are increasingly turning to specific local search sites to find information about nearby companies, a new report from Local Search Insider suggests.
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Consumers spend more time on Google+
At the end of June, Google launched Google+, the search giant’s latest social network.
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Study: Social media marketing benefits extend beyond financial gains
Businesses are relying more heavily on social media as an affordable content marketing distribution channel. But, as a recent study from EyeforTravel found, the benefits of social media marketing go beyond return o
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Mobile growth in auto industry reflects wider marketing trends
The convenience of having the internet in their pocket is simply too good to ignore for many consumers, and shoppers are increasingly relying on their smartphones to access information about goods and services befor
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Local SEO key to reaching audiences in smaller cities
Content marketing is becoming increasingly effective for small businesses looking to reach nearby consumers as more local queries are conducted.
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Study: Social media marketing becoming top priority
Social media is increasingly becoming a crux in many content marketing strategies, and according to a recent Jive Software study, many executives have begun to recognize social marketing as a key to future success.
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Web experience vital to mobile marketing success
For businesses exploring mobile marketing, it is just as important they be able to provide a rich web experience through site speed, as well as content.
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