The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Focus on quality content changing content marketing plans
As search engines reward quality content, one expert says social media sharing and internal linking key are elements of enterprise content marketing plans.
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Twitter nixes Deck.ly and announces Web Analytics
Twitter decided to eliminate the Deck.ly feature from TweetDeck to promote consistency throughout its services, and it also announced Twitter Web Analytics.
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The four Cs of SEO from SMX East
Code, content, connections and conversations are the four critical components of SEO, according to one SMX East speaker.
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Yahoo redesigns SERPs
On Thursday, Yahoo rolled out new SERPs in hopes of providing users with a more streamlined search experience.
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Twitter expands Promoted Tweets to non-followers
Twitter announced expanded Promoted Tweets this week to help brands improve their social media marketing campaigns.
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Airlines show social media marketing fosters leads
A Mashable study demonstrated the value major airlines have found in social media marketing and engaging social content.
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Google offers new options for multi-page content
Google has made adjustment to its search algorithm that its coding options and the way it handles mutli-page site articles that will help companies creating paginated content avoid any issues.
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Targeting most important element of mobile marketing
Mobile marketing has become more popular and critical to business success as smartphones and tablets with geolocation capability appeal to a wider audience.
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