The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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News

SEO will continue its climb in 2009

Although all marketing channels appear to be struggling because of the economy, a new study finds search engine optimization (SEO) will continue to grow in 2009 and beyond. According to figures from the Search Engin
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SEO helps dentist boost revenue

A cosmetic dentist says that by using search engine optimization (SEO) she has been able to grow her business revenue to more than $1 million per year. Dr Helaine Smith, a cosmetic dentist located in Boston, says th
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Denver begins using SEO for tourism

As more organizations discover the power behind search engine optimization (SEO), the types of industries using the online marketing tool increases. Now a city is using search engine optimization (SEO) to help draw
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Journalists may need to learn SEO

It appears that in the same way that companies are increasingly using search engine optimization (SEO) the news media may soon be looking into it as well. As even news organizations are attempting to draw in more vi
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Fortune 500 companies failing at SEO

Although a growing number of businesses are expected to use search engine optimization (SEO) throughout 2009, a new report finds that Fortune 500 companies are struggling with the implementing the strategy.
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SEO likely to overtake paid search in 2009

In its Digital Outlook Report 2009, online marketing agency Razorfish finds that search engine optimization will become an increasingly important part of marketing campaigns – overtaking even pay per click.
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