The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Did tax services lose out by not using online marketing?
Today officially ends the tax season and ads for tax preparation companies that have inundated most Americans will disappear, but the results of the 2008 tax season shows that these companies may have
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Lawsuit may change SEO results
It appears that search engine optimization (SEO) – or lack of it from news providers – has led to a lawsuit against Google which seems unlikely to gain traction in the courts but which may nonetheless al
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Search engine ads increase in first quarter
Although the nation continues to struggle through a recession and companies look to cut budgets, it appears that the search engine marketing world is still in a state of growth as ad coverage appears
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Gender may play a role in SEO
Although men do not make up the majority of the internet population, a new report from eMarketer finds that they do spend more time online and perform more search queries, which may cause some companies to rethink t
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For SEO, choosing correct keywords is important
In the search engine optimization (SEO) world, keywords are the lifeblood of a successful campaign – but according to one expert, too many companies are not doing enough research into the keywords they’r
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Search queries grow 17 percent
New statistics from Nielsen Online show that search grew almost 17 percent in the last year which makes search engine marketing (SEM) an even more important tool for companies looking to grow their on
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Report: UK to use SEO to boost ‘moderate Islam’
According to a recent report, UK government officials will teach moderate Islamic groups how to boost traffic to their websites through search engine optimization (SEO) in an effort to stem the tide of more radical
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Yahoo expected to lose search market share
Yahoo, already a very distant second in the search engine popularity race, appears on the brink of losing even more of its market share as deals which would have kept Yahoo as the default search on tw
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