The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Lifestyle and entertainment news roundup, January 14
Those who follow the stars (the ones in the sky), were up in arms at the start of this week when it was suggested that the 12 astrological signs as we know them might be roughly one month off-target, as a result of
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Internet marketing news roundup, January 14
This week, the internet marketing community was buzzing about mobile and local developments, as well as insight from Affiliate Summit West, but the piece de resistance was the much-anticipated announcement that the
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Legal news roundup, January 14
Most of the week's online trending legal news revolved around the shootings in Tucson and the suspected gunman Jared Loughner. However, there were also a number of other developments in the legal world that cau
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Technology news roundup, January 14
Only two weeks into 2011, the clear winner for worst-kept secret of the year is the iPhone's availability from mobile service provider Verizon, which the companies officially announced on Tuesday morning. Throu
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Business technology news roundup, January 14
The second week of 2011 brought much controversy in both the public and private sectors. Controversy between Twitter and the federal government, a new battleground in the smartphone market and rumors surrounding the
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Affiliate Summit West 2011 buzz: Blogs boost SEO and social outreach, say experts
At the recent Affiliate Summit West conference, Brafton reported that targeted content was a pervasive topic of discussion. Experts seem to agree that one of the best ways to make a site visible to search engines, r
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YouTube reaches 200 million daily mobile views
Yesterday, YouTube announced that music videos and pre-roll ads are now available in an Android app for YouTube. Marketers should rejoice over the news of this new ad development, as it will enable them to reach the
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Email marketing: ‘Better results for fewer dollars’
With the internet marketing community increasingly turning its focus to social media channels (social content, in particular), email may seem like an outdated channel – "seem" being the operative wor
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