The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
LA Times sees SEO traffic increase
Search engine optimization (SEO) is responsible for a rise in traffic to the LA Times online, it claims.
The revelation was made in a memo from the executive editor, published through one of
Learn More
The revelation was made in a memo from the executive editor, published through one of
Half of Americans ‘use search each day’
America is using search engines more and more, a new report reveals. Research made available by PEW Internet and American Life Project, and undertaken by senior research fellow Deborah Fallows, highlights that the u
Learn More
Yahoo! urges care with keywords
It is important to select the most appropriate keywords for a successful pay-per-click campaign, a major search engine explains. Yahoo! makes its comments in the company’s search marketing blog, noting bidding
Learn More
Social media offers marketers “more bang for their bucks”
Marketers can enjoy "more bang for their bucks" by promoting brands through social media, an expert suggests. Duncan MacPherson, co-founder of professionals networking website My8020.com, makes his comment
Learn More
Effective SEO ‘relies on text’
For successful search engine optimization (SEO) it is necessary to have text-based content rather than images and flash, Google has said.
Kent Sugarman from AdSense Publisher Support said whi
Learn More
Kent Sugarman from AdSense Publisher Support said whi
Email marketing ‘boosts profitability’
Email marketing can be "key" to a company’s profitability, it is claimed.
Industry commentator Ray Lam, writing for his eMarketing Links blog, suggests any business seeking to grow
Learn More
Industry commentator Ray Lam, writing for his eMarketing Links blog, suggests any business seeking to grow
Event organizers urged to use social platforms
Event organizers should use social media marketing as a promotional tool, an advertizing expert suggests.
Heidi Cohen, the president of Riverside Marketing Strategies, makes her comments to t
Learn More
Heidi Cohen, the president of Riverside Marketing Strategies, makes her comments to t
Keyword insertion ‘important aspect of SEO’
Inserting appropriate keywords into a website is essential for search engine optimization (SEO), an expert argues. Graham Charlton, a researcher for the online marketing resource e-consultancy, explains SEO is about
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
