The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Mobile gains for Google: Android poised to be top smartphone platform
Android shipments in Q4 2010 put the platform in the No. 1 spot among smartphones, and mobile marketers should consider that this means Google is critical to reaching mobile searchers.
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Foursquare reaches 6 million users
Foursquare announced that it saw 3,400 percent growth in 2010.
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Technology news roundup, January 28
Based on television ads and overall attention given to the mobile phone market, many assume smartphones will account for most new mobile phone purchases in 2011.
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Internet marketing news roundup, January 28
This week saw abundant online chatter in in the internet marketing community, from buzz about new social ad developments to Google’s renewed emphasis on quality content.
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Google’s algorithm updated to fight spam content
The head of Google’s antispam team has confirmed that the search giant launched an updated algorhithm to filter spam and punish sites that offer subpar content.
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Legal news roundup, January 28
The online trending legal news for the week ending January 28 covered a wide variety of topics, from suspected Arizona gunman Jared Loughner’s not guilty plea to a pair of eyebrow-raising lawsuits regarding food.
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Study: Fresh content for email pays off
Business 2 Community Marketing Insider’s recent investigation reveals that email campaigns will keep delivering returns as long as the content offered to subscribers is fresh and relevant.
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Business technology news roundup, January 28
International security issues put business technology on the front page this week, while a few of the private sector’s biggest names hinted at plans for 2011.
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