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The Brafton Blog

Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.

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Pinterest 's user base is mostly female, which should inform targeting of campaigns aimed at it.

Feb 27, 2012 News Joe Meloni

Social media marketing not just about Facebook, Twitter anymore

A report from eMarketer suggests that businesses are looking to diversify their social media marketing campaigns.

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Google's privacy policy, set to take effect on March 1, has been a source of major scrutiny, which continued this week.

Feb 24, 2012 Industry News Roundups Joe Meloni

Internet marketing news roundup, February 24

Google’s privacy policy is less than one week from taking effect, and it became a hot topic this week after the National Association of Attorneys General sent a letter to the company discussing its concerns.

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Google has implemented a new feature that will allow users to see upcoming concert dates when they search for a band's name.

Feb 24, 2012 News Joe Meloni

Google update: Music searches to prioritize events in results

A new search feature will help Google provide users with concert information for queries related to recording artists.

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Feb 24, 2012 News Joe Meloni

Google adds preview capability to related image search

Google has launched a new feature or image search that will allow users to preview related search results.

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Downton Abbey has become one of the hottest programs on TV and has quickly generated major buzz on search as well.

Feb 24, 2012 News Joe Meloni

Downton Abbey sparking search buzz in second season

The search popularity of PBS’ Downton Abbey reveals the strength of search as a research tool, and marketers should take it as a sign that SEO content marketing campaigns should consider the latest trends.

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