The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
How a Call Center Gig Sparked Jhoslyn Garcia’s Digital Marketing Career
Learn how Jhoslyn Garcia answered the call to marketing and became a paid search specialist at Brafton.
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Are You Guilty of Unethical Marketing?
It’s time to talk about unethical marketing behavior, why you should avoid these devious practices like the plague and the perks of being an ethical marketer.
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Spill the AI Tea: The Real Benefits of AI Writing Tools (and How To Keep Them on Your Good Side)
Forget bland AI content. Discover how to blend algorithms, human judgment and strategy — without letting the bots write your brand story.
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5 LinkedIn InMail Best Practices (Infographic)
Discover 5 best practices for crafting effective LinkedIn InMail messages to maximize response rates and build professional connections.
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Detect and Prevent These 6 Ad Fraud Types
Learn about the ways in which ad fraud can affect your business. Recognizing these threats can help you stop them.
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Can SEO Be Automated?
AI is supercharging automation across industries. But can you fully automate SEO for content marketing? Do you even want to? Here’s what you should know.
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What Is ServiceNow Used For? Key Features and Industry Use Cases
If you’ve asked, “What is ServiceNow used for?” We have the answer! Learn all about the popular automation platform and its ideal use cases here.
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Adopting GenerativeAI as a Mid-Sized Company (Infographic)
What does this Gen AI renaissance mean for our work? How do modern businesses feel about it? And, are they using it? Those are the questions we explore.
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