The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
Join the conversation and let’s grow together!
The DOJ Says Google Must Share Search Data With Competitors — Here’s What It Means for Users & SEO
The U.S. DOJ made new moves in its lawsuit against Google’s monopolization of search. Here’s what we know, and how marketing and SEO could change as a result.
Learn More
Powell’s Books AI Art Controversy
Powell’s Books recently found itself at the center of the latest AI controversy that left a bad taste in customers’ mouths. Here’s what happened and what marketers can learn.
Learn More
Understanding the 11 Major Types of Copywriting (Infographic)
You may be a copywriter without even knowing it. Here are nine major types of copywriting you can use for your next marketing strategy.
Learn More
What Is Visual Storytelling? (With Examples + Infographic)
What is visual storytelling and how can your brand use visual media in your marketing? Learn from these visual examples.
Learn More
Do You Need to Use AI To Win AI? Marketers vs. Consumers in the Age of AI-Powered Search
Nearly every conversation about search now includes two little letters: A & I.
Learn More
Guest Posting Secrets: What SEO Pros Know That You Don’t (Yet)
Guest posting still works in 2025 — if you do it right. Learn how to find the best opportunities, build backlinks and avoid common mistakes.
Learn More
Smarter LinkedIn Marketing: Using AI to Craft Engaging Posts in 2026
Learn how AI helps craft engaging LinkedIn posts, pick the right tools and update your content strategy for higher reach.
Learn More
6 Most Common Pitfalls of Email Marketing (and How to Avoid Them)
Mistakes are all too easy in email marketing. Broken links, list mix-ups, personalization errors, poorly chosen send times and more all serve to undermine your hard work and the trust you’ve built with your email au
Learn More
Subscribe to
The Content Marketer
Get weekly insights, advice and opinions about all things digital marketing.
