The Brafton Blog
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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The Importance of Multichannel Marketing — And How To Do It Right
What’s the deal with multichannel marketing? This strategy helps tell your story across different platforms — and here’s why that’s a big deal.
Take a Deep Dive Into Demand Gen Marketing With Montserrat
Learn how Montserrat got her start at Brafton and how she transforms possible leads into loyal clients.
Cracking the Code of Cross-Cultural Communication
Learn how to navigate cultural nuances, from language to values, to build stronger client relationships across borders.
AI-Driven Content Marketing in 2024: All You Need To Know
AI has changed the game, including in marketing. But what are the best ways to use AI in your strategy? Find out here.
How To Stand Out from the Crowd with Brand Positioning
Succeed at positioning your brand, and you essentially sell your entire product portfolio in one fell swoop.
Developing the Best LinkedIn Ad Strategy for Maximum ROI
Discover the best LinkedIn ad strategies to maximize campaign success and drive meaningful engagement. Learn proven techniques to elevate results.
Google’s Generative AI Experiment Is Growing
AI Overviews are now available throughout the Americas, Asia-Pacific, Europe, the Middle East, and Africa. Here are some concepts to keep in mind as it expands.
Tips For Link Outreach + What You Should Expect
Link outreach is the first step toward building a better backlink profile. This guide shows you how it’s done.
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